You found us.
This page is not indexed. No one linked to it from the outside world. You arrived by one of two paths — and, like any quantum system, both existed simultaneously until you chose.
Perhaps you noticed the small § at the foot of our front door. A punctuation mark, nearly invisible. The observant see it. The observant follow it.
Or perhaps you played with the yellow dot beside our name. You clicked once — it shifted to magenta. Twice — cyan. A third time collapsed the superposition, and brought you here.
Either way — welcome in. Stay a while.
The House
Garritz is a laboratory. Not a boutique, not an atelier, despite what we sometimes say in passing. A laboratory. A small one, on purpose.
We believe that measurement is never neutral — that observation changes what is observed, and that any honest account of a human being must begin with a probability, not a name. This is not philosophy. It is the operating principle of the house.
We do not sell audiences. We study attention: where it lands, how it moves, what it costs. When we are confident we understand a pattern, we return it to someone who has earned the right to hold it. Nothing else we do makes sense until this step is honest.
Inheritance
This house would not exist without one man.
He was a chemist, a teacher, a father. He wrote many books and many articles and, more than anything, he showed us the way. He taught that science is a human enterprise, that a model is a gift to a student, and that a good explanation is one that leaves the reader more curious than they started.
Discretion
You will notice we name no clients. We show no case studies. We publish no “trusted by” strip of logos.
There are reasons for this. The best clients prefer quiet work. The second best observe the first and adopt their preference. We match that preference, and we keep our craft internal.
The numbers on the front page are true and sufficient: 650 million mobile phone and contextual signals across Europe and Latin America, twenty-four vertical cartographies, nine cities, one laboratory. If you need more than what we have chosen to show — we may not be the right house for you. We say so without apology.
The agentic frontier
We are founding members of the Ad Context Protocol.
Most of the web as you know it has already been written. The web that comes next — agentic, contextual, sovereign — is being written this year, in rooms small enough to fit around a table. We sit at one of those tables.
We would rather help write the standard than sell a product that ignores it. If that sentence reads to you as a business risk, we are probably not aligned. If it reads as an invitation — keep reading.
The reading room
A quieter part of the laboratory reads medical images. We work alongside teaching hospitals and research centers in Europe on vision models for lung cancer and osteoporosis — instruments that assist the clinicians who read them, never replace.
Radiology and pathology are disciplines where a second pair of eyes has always mattered. We build instruments humble enough to be the second pair, and honest enough to say when they are unsure.
We do not brand the models. We do not publish their names. The hospitals name them — or, more often, don't. The work belongs to the room and to the patient. That is where it should stay.
If you wish to write
READ PERSONALLY · NOT A FORM · REPLY WITHIN THE WEEK
If your question can be answered by a form, we are probably not the right house for you. If it cannot — we are glad you wrote.
← Return to surface